Sponsored Sessions

Take advantage of the variety of FREE SPONSORED SESSIONS presented by industry heavyweights. Open to ALL attendees, the sponsored sessions grant you in-depth hands-on solutions to specific design challenges. These aren’t product pitches or cleverly disguised marketing ploys; this is the “real stuff” that engineers want and need to get their jobs done.

Click on the session name next to the logo to get a description.

Please note: Registration is now open. You can select your FREE SPONSORED SESSIONS during the Registration Process once you have selected an event Registration Package online. On-site, sessions will be open to ALL attendees and pre-registration does not guarantee a space in the session.

Sponsored sessions schedule will be updated frequently, so check back for updates!

Tuesday, September 21

Tuesday, September 21
	Cortex-M0 – Changing the Landscape for Low Power: An In-depth Tutorial Speaker: David Donley (Sr. Applications Engineer, NXP Semiconductors) Times: 11:30am — 1:00pm Room: 209
	Human Interface Solutions (Touch Sense and Graphics) Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 12:00pm – 1:00pm Room: Booth 201
	Multi-chip/Multi-core Development with Source Code Analysis Speaker:Gwyn Fisher (Chief Technology Officer, Klocwork) Times: 12:45pm – 1:45pm Room: 109
	Digital Power Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 1:00pm – 2:00pm Room: Booth 201
	Cortex-M4: High Performance and DSP Concepts: An In-depth Tutorial Speaker: Gordon Cooper (Product Marketing Manager, Microcontroller Product Line, NXP Semiconductors) Times: 1:15pm — 2:45pm Room: 209
	Remote Control: How to Manage PCs as Part of Industrial Automation Deployments Speaker: Josh Neland (Global Client Technology Evangelist, Dell) Times: 2:00pm – 3:00pm Room: Booth 110
	Designing for Low Power Applications Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 2:00pm – 3:00pm Room: Booth 201
	Easy DSP Development for TI Heterogeneous Multicore SoCs Speaker: Daniel Allred (Applications Engineer, Texas Instruments) Times: 2:00pm – 3:00pm Room: Booth 109
	Validation of Medical Device Software Using MDD Speaker: Martin Bakal (Product Marketing Manager, IBM) Times: 2:00pm — 3:00pm Room: 204
	Motor Control Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 3:00pm — 4:00pm Room: 201
	Cortex-M3: Simplifying USB Designs with Industry's Lowest Cost ARM MCU USB Solutions: An In-depth Tutorial Speaker: Rob Cosaro (Systems, Applications & Architecture Manager, NXP Semiconductors) Times: 3:00pm — 3:45pm Room: 209
	Learn to Design with EAGLE Speaker: Technical Marketing Manager (element14) Times: 3:15pm — 4:15pm Room: 109
	RF – ZigBee® and MiWi™ Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 4:00pm — 5:00pm Room: 201
	Ethernet Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 5:00pm — 6:00pm Room: 201

Wednesday, September 22

Wednesday, September 22
	Designing with SmartFusion™ FPGAs for Embedded, FPGA and Analog Designers Speaker: Tim McCarthy (Worldwide Training Manager, Actel Corporation) Times: 11:00am — 12:30pm Room: 203
	Agile Development of Safety Critical Systems Speaker: Dr. Bruce Powel Douglass, Ph.D. (Chief Evangelist, IBM Rational Software) Times: 11:30am — 12:30pm Room: 204
	Cortex-M0 – Changing the Landscape for Low Power: An In-depth Tutorial Speaker: David Donley (Sr. Applications Engineer, NXP Semiconductors) Times: 11:30am — 1:00pm Room: 209
	RF – ZigBee® and MiWi™ Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 12:00pm — 1:00pm Room: 201
	Implementing Motor Control Algorithms Using Hardware/Software Partitioning Speaker: Yvonne Lin (Manager, Solutions Marketing, Actel) Times: 12:45pm — 1:45pm Room: 203
	Designing for Low Power Applications Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 1:00pm – 2:00pm Room: Booth 201
	Cortex-M4: High Performance and DSP Concepts: An In-depth Tutorial Speaker: Gordon Cooper (Product Marketing Manager, Microcontroller Product Line, NXP Semiconductors) Times: 1:15pm — 2:45pm Room: 209
	Ethernet Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 2:00pm – 3:00pm Room: Booth 201
	Graphically Configurable Power Management with Mixed Signal FPGAs Speaker: Tim McCarthy (Worldwide Training Manager, Actel Corporation) Times: 2:00pm — 3:00pm Room: 203
	Static Analysis: A False Sense of Security? Speaker: Paul Anderson (VP of Engineering, GrammaTech) Times: 2:00pm — 3:00pm Room: 109
	Human Interface Solutions (Touch Sense and Graphics) Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 3:00pm – 4:00pm Room: Booth 201
	Designing with SmartFusion™ FPGAs for Embedded, FPGA and Analog Designers Speaker: Tim McCarthy (Worldwide Training Manager, Actel Corporation) Times: 3:15pm — 4:30pm Room: 203
	USB Solutions Speaker: Sr. Technical Training Engineer, Microchip Technology Inc. Times: 4:00pm – 5:00pm Room: Booth 201